Pg. 89, Annual Report
CORPORATE SOCIAL RESPONSIBILITY
The Company believes that an eff ective growth must also address the fulfi llment of common public particularly living in rural areas. Corporate social responsibility (CSR) initiatives have been designed with a view to improve the quality of life of community in the areas it operates. To achieve this objective, the Company deploys its resources to improve infrastructure, education, health, sanitation, drinking water, environment etc. in the above areas. Company’s CSR strategy includes development of model villages (Adarsh Grams) through Government and public participation.
The Company recognises education as one of the building blocks of any nation and considers it as a priority area of its CSR activities. The Company has:
i) set up Jindal Institute of Technology (JIT) and O. P. Jindal School (10+2) with all modern facilities at Raigarh
ii) upgraded school infrastructure and distributed books and other educational materials in schools at Angul and other parts of Orissa, Patratu (Jharkhand) and Raigarh (Chhattisgarh)
iii) established Adult Education Centres in Angul, Patratu & Raigarh and OP Jindal Institute of Technology and Skills in Angul (Orissa) & Patratu (Jharkhand)
iv) established two coaching centres (English/Maths/Science) at the village level, for students from the economically weaker sections of society in Patratu (Jharkhand).
The Company also supports self help groups for imparting vocational training in tailoring and embroidery to empower women from the weaker section of the society. The staff , material cost, and other infrastructure cost are borne by the Company.
The Company provides fi nancial support to poor but deserving students, who compete in national/technical and other professional courses but are unable to pursue their studies due to their fi nancial condition.
Medical camps are held in villages around the plant which examines patients, provides medical facilities including surgery. Financial help and free medicines are also provided to the deserving. Blindness eradication programmes are held and patients are treated for cataract and other
eye ailments. Special camps are organized for serving and assisting disabled persons of the society. Assistive equipment such as tricycles, wheel chairs, crutches, hearing aids, etc are distributed in these camps. Family planning camps are being organised since 1996 which has resulted in bringing about couples under family welfare coverage ensuring better health for the women and controlling infant mortality rate in the community.
The Company is providing infrastructural facilities for up-gradation of the villages by undertaking activities such as i) construction of approach roads, ii) construction of water tanks, iii) construction of drains and iv) repair and deepening of village ponds.
The Company is providing vocational training for skill enhancement in various disciplines like leaf cup, dress making, cloth weaving, mushroom cultivation and food processing. Financial help is also being provided for starting self employment ventures by disabled persons.
At JSPL, social responsibility is primary. The desire to bring about a positive change in people’s lives is the fuel that drives us. Corporates impact society and the environment through their operations, products and services. From the beginning, JSPL has recognized this responsibility, and worked towards the development of the wider community they operate in.
The Social Accountability System, SA 8000, initiated by JSPL is a solid step towards maintaining corporate awareness and conscientiousness. JSPL’s CSR programme is guided by its core values, which form the nucleus of its corporate culture.
JSPL's CSR strategy includes:
* Development of model villages (Adarsh Grams)
* Government, corporate and public participation
* Address situational needs and demands of the villagers
Triangle of Partnership
JSPL through its many initiatives has touched and improved the lives of millions of people who are socially deprived. The Company has from the very beginning devoted itself entirely to the cause of upliftment of backward areas of the country. Some of the initiatives taken are:
Supporting the under-privileged
A corporate with a social conscience, JSPL is forever working towards forming a better society. The Company has taken up a number of programmes to improve the lives of the underprivileged. Raigarh, a tribal district in Chhattisgarh, is one such example.
Today, JSPL is the largest private sector investor in the state of Chhattisgarh and focuses on the development of its basic infrastructure. To bring about a positive difference to the millions of lives in these underprivileged regions, JSPL has adopted around 42 villages and contributes to the development of the region through a more holistic effort. Amenities such as a hospital, school, musical fountain, auditorium, etc. built here offer a better lifestyle. The people of these areas are supported through various community-building exercises ranging from providing sewage and sanitation facilities to building and maintaining roads and parks.
Apart from organizing social welfare activities to the people of Raigarh, JSPL also works in different areas of Orissa (Angul) and Jharkhand (Patratu) where the company has carried out industrialization.
JSPL recognises education as one of the building blocks of any nation and considers it as a priority area of its CSR activities. The Company aims to nurture young minds and educate them, so that they contribute to the nation’s development. A number of initiatives have been undertaken in this respect and some of the important benchmarks achieved are:
O.P. Jindal Knowledge Park has been formed to provide a new world of opportunity in technical education :
* Jindal Institute of Technology (JIT) »
* Jindal Institute of Power Technology (JIPT)
* OP Jindal SchoolO. P. Jindal School - 10+2 co-educational school with all modern facilities at Raigarh.
* The oldest girl's school in the region (Raigarh) has also been renovated to offer better education standard and facilities.
* Upgraded school infrastructure and distributed books and other educational materials in schools at Angul and other parts of Orissa, Patratu (Jharkhand) & Raigarh (Chhattisgarh).
* Established Adult Education Centres in Angul, Patratu & Raigarh
Community Teacher Support
* To make up for the deficiency of teachers in Govt. primary, middle & secondary Schools in rural areas, 60 teachers have been selected from the local youth to augment the staff strength in various schools. This would not only support 10,000 students to upgrade their educational standard, but also generate employment opportunities for local youth.
* OPJindal School, ClassroomLack of awareness and inadequate facilities had made education take a back seat in the Raigarh & Patratu districts. The basic infrastructure in several schools needed urgent overhauling. Having taken note of all this, JSPL has undertaken the following measures to upgrade the various education facilities in the schools of the adopted villages at Raigarh & Patratu -
o Construction of additional rooms, toilets, sheds etc
o Installation of computers and furniture to various schools
o Arrangement of training classes for teachers and principals
o Appointment of teachers on contract basis.
Institute of Technology & Skills
JITS - * Established OP Jindal Institute of Technology & Skills in Angul (Orissa) & Patratu (Jharkhand)
IT Certificate Course
* Exclusively for tribal, marginal and marginalized girls belonging to poor families in the remote village of Kunjimora. A computer course of duration of 3/6 weeks has been conducted here after setting up a computer lab in the school here. Instructors and teachers have been outsourced from registered and accredited LCC institutes. More than 200 girls have undergone this course and more are expected to join. This initiative is the first of its kind in the area, which has been well received.
* JSPL supports self help groups for imparting vocational training in tailoring & embroidery to empower women from the weaker section of the society. The staff, material cost, and other infrastructure are borne by JSPL.
* JSPL, Patratu is imparting a beautician course for females, having already trained more than 70.
It is also conducting mushroom cultivation training for self help groups.
Financial support to meritorious and needy students.
* As part of its social initiatives, JSPL provides active financial support to poor but deserving students, who compete in national/technical and other professional courses but are unable to pursue their studies due to their financial condition.
* JSPL, Patratu, established two coaching centres (English/Maths/Science) at the village level, for students from the economically weaker sections of society.
Offering proper access to medical and other essential facilities is yet another aspect of JSPL’s social initiatives.
To make medical facilities available to the common man, JSPL has set up many charitable clinics and hospitals in the Raigarh district. An ICU unit at the general hospital at Raigarh has been set up.
World-class health facilities are provided to the people of Raigarh at the 100-bed multi-specialty O. P. Jindal Hospital & Research Centre. The disciplinary facilities include: medicine, surgery, gynecology, orthopedics and pediatrics. The hospital has four well-equipped Operation Theatres, a Cardiac ICU, a Burn ICU and a Neo-natal ICU. It plans to launch a comprehensive pathological and other investigation facilities such as X-Ray lab, ECHO colour Doppler, Endoscopy, CT–Scan.
Regular and integrated medical camps with super specialist doctors from eminent hospitals have benefited more than 40,000 people in the district. Women welfare programs are also organized regularly.
Regular village medical camps through ambulance services held twice a day with specialist doctors, especially in Patratu.
Camps for disabled persons
Special camps are organized for serving and assisting disabled persons of the society. Assistive equipment such as tricycles, wheel chairs, crutches, hearing aids, etc are distributed in these camps. Persons with cleft lip/palate were identified and referred for surgery at Raipur.
Family Welfare Camps
Population control and family welfare is one of the important aspects of community welfare. JSPL has been organizing family planning camps in the region since 1996. This initiative has resulted in bringing about couples under family welfare coverage and has ensured better health for the women and also contributed in controlling infant mortality rate in the community.
Cataract and other ophthalmic disorders are very common in the district of Raigarh. Leading surgeons from all over India are invited for conducting cataract and lens implantation surgery. Dr. Aroop Chakravarthy, a leading eye surgeon from Trivandrum conducts eye camps. Surgery is carried out by the PHACO method in which no suturing is required. The surgery costing Rs.10,000 is done free of cost in the camp.
Cataract operations conducted for patients annually, free of cost. Spectacles & fruits distributed to all patients after the operation.
Pulse polio vaccination
Pulse polio vaccination and HIV/AIDS detection camps are organized from time to time in Raigarh, Patratu and Angul. Blood samples of all workmen are examined. Suspected cases have been referred to agencies for counseling and further treatment.
Health and Hygiene
All employees in the areas of Chhatisgarh, Jharkhand and Orissa undergo periodic medical examination and regular physical fitness programmes are organized for the employees. Yoga classes are held for all employees and their family members.
Clean Drinking Water
Villages in the Raigarh district are very prone to water-borne diseases. Safe potable water is scarce and in many areas humans and cattle share the same source of water. JSPL took the initiative and installed water and hand pumps in the adopted villages. Till now, 45 pumps have been installed in the area.
For the supply of clean drinking water, non-functional hand-pumps have been repaired in all villages of the operational area and follow-up is done regularly by CSR team members.
At JSPL, the scope of social welfare goes beyond just providing education and health care facilities at Raigarh. With the rapid pace of industrialization, Raigarh and its surroundings have undergone a lot of transformation. Being at the helm of development in Raigarh, JSPL has undertaken the responsibility of infrastructure up gradation in the villages by the following activities:
* Construction of approach roads.
* Construction of water tanks.
* Construction of drains.
* Repair and deepening of village ponds
Apart from these, JSPL has developed the Kamla Nehru Park and a unique musical fountain in the city that provides leisure, recreation and entertainment to the citizens of Raigarh. The Company has been providing all possible support to the State& District Games Association for promoting sports. In addition to this, it has also created Jindal Rural Youth Club (in 12 adopted villages) that promotes both sports and other cultural activities.
Sports gear has been distributed to several rural youths clubs for promotion of sports & games in the area. A football tournament is organized every year in Patratu in the memory of our beloved “BABUJI”, the late Shri O P Jindal.
Initiation of Kitchen Garden:
Most people in the villages in and around Patratu lack basic food and nutrition. To address this, JSPL has made model kitchen gardens for providing vegetables to families. The Company has aided mushroom cultivation in pockets, helping in income generation of the people here.
National Nutrition Week was organized from 1st to 7th September in 2007 & 2008, in which nutritious vegetables, soyabean, iodized salt and fruits were distributed to 20 village schools of operational in the area.
Farm animals in the areas of Raigarh, Patratu and Angul are checked from time to time and facilities such as de-worming, vitamins supplementation, vaccination, de-horning are done.
Renovation of Old Age Homes:
Established by the Red Cross Society and the social welfare department, the “Old Age Home” at Raigarh is home to 38 senior citizens. Because of the resource crunch, some of the facilities could not be maintained or developed properly. JSPL took upon the responsibility of maintaining this “Old Age Home” by establishing medical examination facilities, hospital and isolation ward and first aid center, developing land for a nursery and kitchen and installing hand pumps.--------------------------