I have worked for this cause for many years, raising awareness through the media and working with the municipal corporation and NGOs.

I appreciate Hindustan Times' efforts in raising awareness about the need for a clean city, and its campaign in association with the Brihanmumbai Municipal Corporation.

After living in Mumbai for 30 years and in Europe for over seven, I find that the people here lack basic civic sense. Even in the socalled posh areas of Mumbai, often there is no hesitation to litter.

Surprisingly, even schools and college compounds are littered with plastic bags, paper napkins and leftover eatables.

It is appalling to see hospitals, restaurants and market areas strewn with garbage and filth. This speaks of a larger disregard for hygiene.

Comparing the state of cleanliness and the attitudes with those in developed countries, where the surroundings are kept spotlessly clean, I have tried to analyse the difference. I think the reason behind the callous attitudes here is that we are not inculcated with a civic sense.

These habits should be taught from an early age. Parents should set an example, giving hygiene and appropriate public behaviour the significance they deserve, till it becomes a part of our culture.

Besides this, however, for peo ple who do not follow social rules, there should be stringent laws for littering and spitting in public places. Only then can we ensure that our city enters the league of global cities.